What is Out of the Fire?

Out of the Fire, born from a literal wildfire, is dedicated to having the hard conversations surrounding the most critical topics of our time.

And Out of the Fire is also about opening to the beauty, the bravery, and the brilliance phoenixing all around us.

photo by Tara Sol • https://tarasol.love/photography

Holding hands during the burning

What do we do when the world seems to be burning around us?

We hold hands. We show up. We take good action and make good trouble. We root in. We pray. We love. We weep. We sing to the trees. We know we are in this, together.

My intent with Out of the Fire is to dance together with the contradictions, and find meaning in the chaos. And to celebrate everything.

About Ash

As a master firewalk instructor and President of the Global Firewalking Association, the irony is not lost on me that when I found myself right on the frontlines of the destruction of climate change, it came in the form of a fire.

On April 6, 2022, my life was dramatically altered when what was supposed to be a controlled burn by the US Forest Service turned into a raging wildfire that decimated 341,000 acres and 9000 buildings, including my ranch. As I sat with my grief, and sang apologies to the trees, I realized it was past time to take action in the ways I could by utilizing my voice and global reach for generating positive, impactful change in my community and around the world.

I began at home - with the people around me who had lost their homes and livelihood - by raising funds through my network and donating supplies to those in need. Thus marked the birth of something new: The Center for Creative Intent, a 501(c)3 nonprofit organization I founded to offer space and education for community leaders to retreat, learn, and grow their capacity both for weathering the oncoming storms and leading their communities through the transitions and contradictions we all face.

photo by Catherine Just • https://www.catherinejust.com

When I’m home, I plant my feet in New Mexico but as a lifelong nomad, I spend most of my time traveling, teaching, and writing in cafes around the world.

Why subscribe?

I’m finding my way around Substack, so current plan is to share an article every other Friday, and then move into weekly articles/explorations and occasional podcasts.

Subscribe to get full access to the newsletter and website. Never miss an update. And share with your friends so we can all dance in the contradictions, together.

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Join the rising

Are you wanting to get more skilled at dancing in the contradictions? Let’s explore together. Invite your friends; the more the merrier as we hold hands and face the fire of these times.

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How to Dance with Contradiction


HeatherAsh Amara

My calling is to inspire individuals, leaders, and communities to courageously face the contradictions, conflict, and chaos of these complicated times.